Remote working has become a way of life for many employees. Businesses throughout the world have to adapt and become more agile, with many taking on a hybrid work model. While there’s likely to still be organisations that want employees to get back into the offices permanently, there’s now a much greater demand for remote working and flexibility. There’s certainly a widespread acceptance that remote working is the future. And as organizations have taken to the post-pandemic world, maintaining company culture has become all the more important. Since employees don’t need to be physically in an office to work, companies will need to pay extra attention to their culture and ensure their teams are happy and fulfilled.

Reinforce company values

With remote teams, it’s even more important for managers and leaders to acknowledge the values of a company. This is particularly crucial when onboarding new hires remotely. For example, the way problems are solved within the business in a remote environment need to be reinforced to employees, as well as how core decisions will continue to be made. All of this should reflect aspects of the company culture. When leaders relay information about the company’s policies and practices, it reminds employees that culture and structure still exists. Due to remote working, the boundaries of culture can be difficult to define – so companies must focus on establishing expectations and promoting a strong work ethic to help maintain culture.

Establish trust

One of the best ways to maintain company culture while working remotely is to build trust and transparency throughout the organisation. Thanks to digital tools, it’s never been easier to stay connected with people and build relationships. With a remote team, managers need to show confidence in their team and maintain the trust that was built back in the office. For example, leaders and managers should be always open to collaboration and sharing solutions to problems. That way, everyone will feel connected and part of a team, which can remove any feelings of isolation that can come from working from home.

Create a sense of accountability

In the remote working world, it’s important to empower your team members to be proactive and take initiative. When managing a remote team, you need to avoid simply delegating tasks but instead create a workflow for your team that allows them to take a lead on projects. This creates an environment of accountability which helps maintain the culture you may have had back in the office. Personal responsibility is an important part of many businesses, so translating this into a remote environment is an excellent way of maintaining culture.

Set new targets

Companies must set all employees new objectives as priorities change. In a remote environment, there are likely to be some significant changes to company goals. Setting monthly and weekly targets is a great way to foster company-wide motivation and it creates a strong work ethic across teams. As in the office, employees will be driven to achieve company goals if they understand what they are. That’s why setting a vision for the work is essential and understanding how people are feeling with regards to meeting their targets in the new normal. Also, leaders should continually share what the company has achieved through communication tools, as well as business goals, all of which cultivate a sense of company culture.

Swisslinx can drive your recruitment forward

At Swisslinx, we have an excellent track record of providing the best recruitment solutions to companies in a range of sectors, from financial services and digital to healthcare and life sciences. As a leading recruitment agency in Swisslinx, we have access to an array of talent to help your business grow and develop. We pride ourselves on building effective relationships with clients and candidates. Contact us today if you would like to find out more about how we can help your recruitment. Also, please keep reading our insights page for more interesting articles.